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12 January 2011

Korean Minister Congratulates the P1-SKT Partnership on Reaching 280K Subscribers
P1 achieves new milestone in 4G wireless broadband

PETALING JAYA, Tuesday, Minister of South Korea telecommunications and regulator; the Korea Communications Commission (“KCC”) Chairman Seejoong Choi today made a special visit to the headquarters of Packet One Networks (Malaysia) Sdn Bhd (“P1”) today to congratulate P1 and its Korean business partner SK Telecom (“SKT”) on reaching the important milestone of securing 280,000 subscribers for its P1 4G broadband service.

In just six months since SKT; Korea’s largest national mobile telco entered into a strategic partnership with P1, the partnership has achieved this performance milestone. P1 increased its subscriber base by approximately 60,000 subscribers in the last quarter of 2010. This is the highest net add per quarter in P1's history, the second highest being 43,000 in the fourth quarter of 2009 as a result of the highly effective but controversial “Sudah Potong?” advertising campaign. The increase in subscriber numbers also came about at a time of intense competition amongst broadband players and despite the entry of a new player in the 4G space.

Choi said that the P1-SKT partnership is enhancing Korea and Malaysia’s competitiveness in 4G wireless broadband through innovation, creativity and the free flow of information. He commended P1 and SKTs’ commitment to ensuring that 4G broadband access for all is as widespread as possible and that consumers enjoy a good level of 4G broadband services at affordable prices. South Korea has offered the world a glimpse of wired societies, with fast Internet connections, successfully adding ease to information access, to help lift productivity and create new opportunities. Choi said he is pleased with Korea’s strength in information and communications technology initiatives; and programs that are being shared with the local ICT industry in Malaysia.

“Malaysia was one of the first countries in the world to issue 4G licenses in 2007. It was the government’s visionary move to ensure that more Malaysians had wider choices for quality and cost-effective wireless broadband access. The country’s home broadband penetration exceeded the national target of 50 percent last year. For P1, partnering with the world’s most advanced broadband provider has been most fruitful. The P1-SKT alliance part of which; is to accelerate P1 4G deployment to 65 per cent of the Malaysian population by 2012. Together with SKT, P1 remains committed to providing wider 4G broadband coverage, greater capacity and quality of service for all Malaysians,” said Michael Lai, CEO of P1.

“SKT adds value to P1 through the implementation of operations efficiency programs that have made a significant improvement in the way we operate the 4G broadband business,” Dr Ahn Hoekyun, Chief Strategy Officer and Deputy CEO of P1 said. “Behind the scenes we have been working very hard to improve the P1 4G network and customer service and the results speak for themselves. P1 4G is the best value wireless broadband provider for a rich media experience and continues to be the largest 4G operator in the nation.”

P1 and SK Telecom entered into a strategic alliance in June 2010, whereby SK Telecom invested USD100 million in P1 for a 25.8 per cent equity stake. Through the alliance, SK Telecom would contribute to enhancing P1’s network and operations, accelerate customer acquisition and also expand its customer offerings.

 


About Packet One Networks (Malaysia) Sdn. Bhd.

Packet One Networks (Malaysia) Sdn Bhd ("P1"), a subsidiary of Green Packet Berhad, is Malaysia's first and leading 4G telecommunications company with the country's widest WiMAX coverage. P1 4G represents the first large-scale commercial 4G WiMAX deployment in Southeast Asia, and the first large-scale deployment of an 802.16e 2.3GHz WiMAX network

P1's goal is to bridge the digital divide by making access to the internet universal, ubiquitous and affordable for every Malaysian. P1 hopes to play a major part in realizing the nation's goal providing Broadband for All. P1 is the winner of the Red Herring Asia's Most Innovative Private Technology Company in 2008 and is listed in the Malaysia Book of Records as Malaysia's first WiMAX telco (August 2008). In 2009, P1 bagged the MSC Malaysia APICTA Best of Start-Up

Companies award. P1 is awarded the 2010 Most Promising Service Provider of the Year by the prestigious 2010 Frost & Sullivan Malaysia Telecoms Awards. P1's "Sudah Potong?" advertising campaign bagged gold at the highly coveted 2010 Malaysia Effie Awards. For more information on P1 4G, visit http://www.p1.com.my/

P1 is the converged communications pillar of Green Packet Berhad, which was founded in 2000 in the Silicon Valley. Green Packet Berhad is now headquartered in Kuala Lumpur, Malaysia and listed on the Main Board of the Malaysian bourse. It has over 1000 employees with nine operations across the globe. For more information visit: www.greenpacket.com.